Hero MotoCorp, the world’s largest two-wheeler manufacturer, has rolled out the all-new “Splendor iSmart” with ‘i3S Technology’ (Idle Stop and Start System). i3S is a green technology that automatically shuts the engine when idling and turns it on, when needed, with a simple press of the clutch, giving more mileage in congested cities.
It is the first ever bike in India with the i3S technology. After introducing the idle-start-stop (ISS) technology in their Splendor iSmart small-displacement motorcycle, Indian motorcycle manufacturer Hero MotoCorp is exploring the possibilities of expanding the line-up of ISS-equipped bikes.
Hero is planning to aggressively promote this new technology and the bikes using it, and with this move, the Indian manufacturer hopes to hit two birds with one stone. First is providing its customers with more fuel-efficient bikes, and then subtly trying to replace the old two-wheelers with new machines, sparking the desire in the mind of the customers looking for a new, modern machine.
Meanwhile, the company has also launched the updated version of Hero CBZ Xtremes and Hero Pleasure Scooter amid the function.
This new move from the motorcycle manufacturer is towards increasing the economy of the vehicle. But, today Indians are more interested in performance oriented and high power motorcycles. Splendor iSmart is a 100cc bike whereas the demand for 250cc and above bikes is increasing.
– By Anand Thakkar
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