When you are in your last year BMS, the main project work could take the most unexpected twist and turn. Many BMS students feel that black book project work is a nerve-wracking experience. Moreover, if the project work is approached in a haphazard manner, valuable time required for university exam preparation could be lost. Hence, we present here project topic ideas for Consumer Behaviour subject:
- Study on Consumer Behaviour in Automobile Industry
- Study on Consumer Behaviour related to different soap brands in Mumbai
- Consumer Behaviour towards public sector and private sector banks
- Study of Consumer Behaviour towards Life Insurance products in Mumbai
- Analysis of Consumer Behaviour in upgrading to conspicuous goods in branded apparels
- Consumer Behaviour towards Electronic Security solutions
- Study on changing consumer preference towards organized retailing and unorganized retailing
- Impact of promotional activities at mall on consumer’s behavior at shopping malls
- Study on factors influencing adaptability and usability of consumer electronics
- Future of consumer durables pertaining to Big Bazaar
- Influence of branding on consumer behavior
- Study on consumer electronics industry in India
- Consumer perception of M-commerce
- Study on consumer’s perception towards branded jewellery
- Importance of insurance to consumers
- Study on cross sales of sequentially ordered products in the consumer banking industry
- Feasibility study on consumer’s perception towards electronic moving messages – outdoor media advertising industry
- Consumer Behaviour in Buying Ball pens
- Study on consumer perception towards service quality of internet banking
- Consumer’s perception towards luxury car segment
- Impact of loyalty programs on consumer purchase behavior and loyalty
- Study on consumer perception of organized retailing in India
- Comparison between Samsung and other consumer durable brands
- Consumer satisfaction towards Nestle products
- Consumer’s buying behavior towards branded clothes in Delhi
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