BMS Sem 6 Question Banks : 22 International Marketing Short Notes Questions


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1) International Business Environment.

2) Commercial Environment.

3) Political Environment

4) Legal Environment.

5) Cultural Environment.

6) Role of MNCs in international trade.

7) Benefits and costs of FDI to host countries and home country.

8) Essentials of good packaging.

9) Role of Indian Institute of Packaging.

10) Purpose of export marking

11) Distribution channels available for exporting.

12) Types of foreign intermediaries.

13) Objectives of Export Pricing.

14) Importance of Export Pricing.

15) Export Costing methods.

16) Factors influencing pricing policy.

17) Break even pricing.

18) Selecting potential markets.

19) Market selection process.

20) Factors for segment selection.

21) Preference available to Indian exporters

22) Direct Exporting Vs. Indirect Exporting.

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