Business Traveler


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The business traveler-He is the businessman or a corporate executive. This segment includes corporates, who open offices in the hotel premises during start-ups; corporate executives who make extended stay either for long duration projects or while waiting for permanent accommodation (primarily expatriates) and convention arrivals. While the senior executives usually stay in 5 star hotels, the middle level executives, who are much larger in number, stay in the budget hotels. This segment offers better realizations as they demand relatively smaller discounts on room rents (about 10-15%), use more of facilities such as PCs, fax multi-media, conference halls and also the F&B revenues are better as they usually eat in the hotel itself due to their busy schedules. This segment is highly dependent upon the general economic scenario in the country.


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