Time: 2 hours
Marks: 60
Q. 1) Explain the credit cooperative structure alongwith 2 examples of primary level agricultural cooperative societies. – 15 marks
OR
Explain briefly the various qualities required by a cooperative leader – 15 marks.
Q.2) Explain the provisions of Right to Information Act, 2005 – 15 marks.
OR
Describe the effect of modernisation, privatisation and globalisation on cooperatives – 15 marks.
Q.3) What is consumer behavior? Explain the buyer characteristics that effect the buying decision. – 15 marks.
OR
Explain in brief Targeting and positioning – 15 marks.
Q. 4) Write short notes on :
a) Traits of salesman in rural marketing – 8 marks
b) E-Choupal
OR
b) Write short notes on:
a) What is grading? Explain various types of grading. – 8 marks
b) Describe the impact of globalisation on Indian market – 7 marks
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