FYBMS Environmental Management & Economics Sem 1 Syllabus: Business Communication

Teaching Hours and Assessment Pattern of Business Communication subject:

1. Number of sessions of 90 minutes – 30
2. Number of sessions of 90 minutes per week – 2
3. Continuous Assessment – 40 I A
4. Semester End Examination – 60 I A
5. Total Marks – 100
6. Duration of theory paper – 3 hours
7. Number of credits – 2

The topics covered in Unit 1 – Fundamentals of Communication are as follows:

1. Definition,
2. Meaning,
3. Types,
4. Process,
5. Importance

The topics covered in Unit 2 – Effective Communication are as follows:

1. Concept and Practice of Effective Communication,
2. Barriers to Effective Communication,
3. Methods to Improve Effective Communication Skills.

The topics covered in Unit 3 – Written Communication Skills are as follows:

1. Report Writing,
2. Letter Writing,
3. Preparation of Promotional Material with special reference to banks, insurance companies and joint stock companies.

The topics covered in Unit 4 – Oral Communication Skills are as follows:

1. Understanding Audience,
2. Use of Language,
3. Use of Tone,
4. Understanding Body Language.

The list of reference books of Business Communication is as follows:

1. Effective Communication – Rai Urmila, Himalaya Mumbai
2. Business Communication – Kaul, Prentice Hall India
3. Basic Business Communication – Lesikar, TMH
4. Business Communication and Personality Development – Das, Excel Books, Delhi
5. How to Listen Better? – Pramila Ahuja and G. Ahuja, Sterling Publication
6. Contemporary Business Communication – Scot, Biztantra
7. Business Communication for Managers: An advanced approach – Penrose, Thomson Learning
8. Business Correspondence – Whitehead G & H, A.H. Wheeler, Allahabad.