Hello TYBMS students,
We’ve been receiving many requests by students to publish some questions we think are important from the exam preparations perspective.
The Important Questions Bank content is locked
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- Buying Process and role of family in it
- Stages of Life Cycle
- DAGMAR
- 5Ms of Advertising
- Media Planning and its process
- What is advertising? Types of Advertising? Advantages of each type?
- What is sales promotion? Tools used in sales promotion? reasons for growth?
- What is media planning? Process of media planning? Media Scheduling strategies?
- What is IMC? Features and components
- AIDA model
- Brand Equity
- What is public relations? Tools used in PR
- How to develop a brand?
Also read:  Chapter wise importance of SSM, Prelim paper for marketing,
Let’s try to make this a two way exercise. While we gather the question banks, you might have some inputs on this too! Please use the comments box below and post questions that you think are important from your analysis. It would help the tybms community a lot.
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Best of luck guys!
Chapter wise important question bank of special studies in marketing-2015, Sem-5,
Chapter wise important question bank of business ethics and corporate social responsibility-2015, Sem-5
ys ago
Chapter wise important question bank of business ethics and corporate social responsibility-2015, Sem-5
are ssm imp are up?
are ssm imps up?
@admin
8pm!! Please don’t make us wait for the last exam :p
Anyone who gets the QB plzz post it in the comment